Massage Business

The Niche Picker Worksheet

Find Your Perfect Clients in 5 Minutes
(Even if you think you love everyone!)

Trying to appeal to everyone?

When you try to get everyone to book a massage, you end up blending in with all the other therapists. That’s why choosing a niche matters.

Having a niche doesn’t mean you’ll turn people away. It means you’ll stand out, be remembered, and become the therapist people think of first when they need help.

In this worksheet, Nikki Wolf, will help you identify your niche so that you can attract more of the people you love to work with, leading to a fully booked practice and a business that feels fulfilling.

Download the Niche Picker Worksheet here!

niche picker worksheet

Meet the Experts

nikki wolf

Business mentor for massage therapists, Nikki Wolf has over 20 years in the industry; including teaching, owning a massage school, and managing spas. Nikki is on a mission to demystify marketing for therapists and empower them to build their own thriving businesses. When she isn't massaging or mentoring, she’ll be walking on the beach with her dog, Storm. Find out more about mentoring at Orchid Massage Academy.