Memes are everywhere!
Not only are they a bit of fun and a way to bring a smile on a stressful day, but they can also be used to drum up new clients, introduce a new offer or solve a common problem with a dash of humour!
Below we share some of our favourite memes for massage therapists and show how you can use them to boost your massage therapy business!
An easy one to start off with. Consider what aches and pains you see most in your massage therapy clinic and list out what symptoms could be creeping up on your clients which could hint it is time for a massage! Encourage them to see you before they hit more serious problems!
Just like the previous meme use this example to list what ailments you can assist clients with! If you are working a niche appeal to this group with a shout out. For example, if you work with pregnancy massage, start your post with "calling all mums to be!" and go on to list what aches your treatments can relieve for expectant mothers.
A funny post but also a useful one! Use it to address a frequent issue faced by massage therapists, being undercut in cost by inexperienced or unlicensed alternatives! Find a quote from a happy customer which demonstrates the personalised service you offer or a statistic relevant to the ailments your massage style remedies and persuade your clients to treat themselves to a real massage!
Sometimes we absorb information more through humour than a lecture! Use this meme and list some of the benefits of massage along with some statistics in the caption to show off your knowledge in a fun way!
This is bound to get a chuckle! Great for all types of massage therapists but perhaps especially for sports massage therapists, clients might be mistakingly thinking you only offer your services to athletes! Share this meme and demonstrate some of the more day to day issues you can assist with such as chronic lower back pain from sitting at a desk!
We see this meme used a lot but often there isn't a caption accompanying it. Use this cute face to investigate whether your current clients might have any friends or family they could recommend. Ask your clients, do you know anyone who has never had a massage but could really use one? What do you think holds them back? You might get some interesting answers and the chance to offer a solution to whatever is stopping them coming in for a massage. You could also use this as a chance to promote an introductory offer or a referral offer.
Don't underestimate the power of gift cards! Especially around Christmas and events like Mother's Day and the London Marathon. Use these events to highlight your gift card offerings and in the festive season appeal to stressed-out shoppers and promote gift cards as a thoughtful present for loved ones who might not treat themselves to massages regularly. Read our blog post to get further ideas for different levels of gift cards and how to promote them in the festive season.
Another great meme for promoting gift cards or other offers! A great way to avoid last-minute cancellations or no shows is to ask clients to pre-pay for their appointments. You can incentivise clients with a 10% discount on a set of 5 treatments or offer an extra 30 minutes when booking 5 treatments. Whichever offer you decide to opt for, this meme can be a great way of introducing it with a little humour.
Do you explore the option of offering massage to local businesses? Lots of businesses are looking for inexpensive perks to offer their employers as a way to beat their competition when hiring. Post this meme with a statistic such as;
"Studies have shown that even a 15-minute massage can help lower your feelings of stress while improving your job performance by increasing alertness and concentration"
and ask your clients if they would like a massage at work! Many of your clients might be able to provide you with contact details for their boss and a glowing testimony that might get your foot in the door!
A cute one to finish on. Mobile massage therapists can use this adorable little fella to promote the fact that you can bring a top quality massage treatment directly to your clients, wherever they are! Describe the ways you transform your clients' space to turn it into a relaxing haven and inspire clients to book that treatment they've been daydreaming about.
Online there is lots of debate as to whether professional associations are worthwhile. Many therapists are put off by the cost and, in an attempt to run their clinics as lean as possible, leave this off their list of business expenses. Whether you have recently trained as a massage therapist or whether you have been working in spa but are looking to strike out on your own and set up your own massage therapy business, whatever your circumstance if you are looking to have a successful career in the massage industry then you should seriously consider joining a professional association.
Massage tables comes in many different shapes and size. It can be confusing for you, the customer, to choose the right one but we are here to help!
A lot of customers call us up after they have bought the wrong size massage table elsewhere and we would like to help you avoid this mistake. It normally goes something like this; they like the look of a picture of a massage table on a website, they like the low price and then they check the carrying weight is ok. If the carrying weight fits their needs they click add to cart and the new massage table turns up at their doorstep in a few days. They unfortunately assume all massage tables are pretty much the same width and size.
The standard size of a massage table is 28 inches wide (71cms) and 73 inches (185cms) long. One of the reasons many "lightweight" budget massage tables are so cheap is because
Make sure the massage table is the right size for you and your clients as the narrow massage tables at 61cms can be very uncomfortable for anyone who isn't petite and many clients cannot relax with their shoulders and arms unsupported.
Almost all therapists choose the standard 28 inch wide massage table. All our massage tables are the same length so it is only the width and shape our customers need to decide on.
Your massage table should be wide enough to cater for the wide variety of shapes and sizes of your clients. It needs to be wide enough to comfortably accommodate your treatment style, while being narrow enough to ensure you don’t have to strain your own back during treatments.
Each therapist's postural training and ability is different, so only you will know what massage table width you can handle. We have spoken to therapists who are five feet tall and get the wider 30 inch massage tables, and we speak to six foot therapists who have back problems and go for a 25 inch wide massage table. Everyone is different.
Generally speaking, if you are of smaller stature, you may do better with one of the narrower 25-inch massage tables. If you're quite tall, or are particularly keen to offer your clients a very spacious experience, a 30-inch massage table might be more suitable.
If you are in doubt, see if you can go into your local training college and see whether the massage tables there suit you. However, there is another way to get a feel for what will work of you don’t have access to a couch when you are deciding:
Cut out a piece of cardboard to the dimensions of both sizes you are deciding between. Put it on top of the kitchen table and lean over it. Visualise a client lying there, and see which width will suit you and your client best.
Make sure you can get close enough to the table that you can pivot at the waist and have your shoulders squared to the clients hips, with your hands parallel to the clients' spine. Working in this position will ensure an injury-free career, so it's an important factor in your decision.
The most popular massage table widths are 28 and 30 inches. We sell 25-inch massage tables but you should really only choose this width if you are shorter in height and having a wider massage table might put your own back at risk over the course of your career.
You can also choose the 25-inch if you want to have the lightest massage table possible. By reducing the width of the massage table, the weight is also reduced. Now, this can mean a trade-off of some client comfort, but this trade is often worthwhile if you are a fully mobile therapist and use public transport frequently, where saving a kilogram or two will make a difference to you over time.
Nowadays, almost all portable massage tables come with height adjustable legs. Whichever massage table you choose should come with a large height range to accommodate you, and to cater for a broad range of therapies.
A common height range of massage tables is between 60 to 80cm, and this height range should cater for everyone. To check which height you need your massage table to be at follow this rule of thumb:
1. Stand up straight with your hands by your sides. Clench your fists.
2. Measure the distance between the floor and your knuckles
3. This distance should equal the height of your massage table.
4. Add a few inches in height to allow for the body of the patient on the massage table.
The height of a massage table is usually only adjusted when different therapists are using the same massage table, or if you have a client that is outside the average size you normally treat. So for example, if someone with a lot of body depth comes for a treatment after an average size person, you may need to adjust the height a notch or two.
You should be able to adjust the height of a massage table in just 2-3 minutes. Even though you mightn't adjust the height very often, the faster the better when you do have to!
There are 2 types of height adjustment mechanisms found on modern massage tables.
1) Twisting knobs (found only on wooden massage tables):
If you are working with a wooden massage table, it is better to have two knobs on each of the four legs for greater strength and reliability. When buying online, make sure to check how many knobs are on the legs. Cheap massage tables often only have one knob, and when you raise the legs to the highest heights they are less stable and have been known to snap.
2) Telescopic push-buttons (found only on aluminium massage tables):
The mechanism to adjust the height of an aluminium massage table is much the same as the push-button method on aluminium crutches. It only takes a few seconds to adjust each leg, and the mechanism is very reliable. Check out the video to see how it’s done.
The following are the different shapes of massage tables on the market.
1. Rectangle shaped with square corners
This is the traditional shape of a massage table and the one you are probably familiar with seeing. Our Combi-lite 3 in 1 and Affinity Portaflex are shaped like this.
2. Rectangle shaped with rounded corners
Same as no 1 above in every way except the corners are rounded. Does not affect function in any way, just a different design/look.
3. Hour glass shaped with gradual gradient
A fabulous massage table innovation in recent years, which solves a lot of the problems around choosing the correct width is the hourglass shaped massage table.
This style of massage table is wider at the ends, and tapers somewhat at the middle. This provide a spacious and comfortable experience for your client (as the shoulder and feet area are 30 inches wide) without compromising your own posture and health, as the middle of the couch where you lean over is a much narrower 26 inches wide.Having recently upgraded to one of these hourglass massage tables myself, I can vouch that my working days are much more comfortable, and many of my clients have commented on the extra comfort from the wider shoulder area.
The name says it all! There are no corners on the massage table. Therapists normally choose this for one of two reasons. They simply like the look of this massage table and it is aesthetically more pleasing in their treatment room and/or they find it easier to move around the massage table during the treatment without having to side step the corners. This is particularly handy when space is limited in your treatment room.