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How to Grow Your Massage Therapy Practice through Social Media in Just 10 Minutes a Day

June 19, 2021

Social media is an essential tool for massage therapy business owners to use to connect with and attract potential customers and with regular use massage therapists can grow their practice and client list. Sound difficult? It’s actually quite easy! All it takes is about 10 minutes of careful attention on a daily basis.

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How can Massage Therapists handle no shows and cancellations? Ask the Muscle Whisperer Series from Massage Warehouse

How can Massage Therapists handle no shows and cancellations? Ask the Muscle Whisperer Series

April 23, 2021

In this month's Ask The Muscle Whisperer Q&A we asked the UK massage industry's top thought leaders to share their tips for handling no shows and cancellations. More crucial than ever, as massage therapists we are entering a period of time where we will inevitably see a rise in no shows and cancellations due to Covid-19.

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How to pick a niche for your massage therapy business. Ask the Muscle Whisperer Series

How to pick a niche for your massage therapy business. Ask the Muscle Whisperer Series

March 19, 2021

We hope you have all been enjoying our "Ask The Muscle Whisperer" series. This month we asked the UK massage industry's thought leaders at what stage in their career did they choose a niche for their massage therapy business? How did they pick the niche and what tips would you give to therapists for selecting a niche?

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What one tip is key for massage therapy businesses to succeed as we navigate the changes in our industry in 2021? Ask the Muscle Whisperer Series

What one tip is key for massage therapy businesses to succeed as we navigate the changes in our industry in 2021? Ask the Muscle Whisperer Series

February 08, 2021

We hope you have all been enjoying our "Ask The Muscle Whisperer" series. This month we asked the UK massage industry's top thought leaders to share key tips for massage therapists to help their massage therapy businesses navigate the changes  in our industry brought about by Covid-19 and come back stronger in 2021!

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Massage, the Perfect Christmas Gift for 2020

Massage, the Perfect Christmas Gift for 2020

December 04, 2020

2020 has been a difficult year to put it mildly! But it has raised the profile of massage therapy immensely! People are more aware of the power of positive touch and after months of lockdowns, working from home and all the anxieties of Covid-19 are in real need of the benefits of massage. As we seek the silver linings in a tumultuous time as massage therapists we might never have a better chance to showcase our skills to the public so please put yourselves out there this Christmas and inspire some great gift giving!  

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What is the best promotion or marketing campaign you ever ran as a massage therapist? (Ask the Muscle Whisperer Series)

What is the best promotion or marketing campaign you ever ran as a massage therapist? (Ask the Muscle Whisperer Series)

November 13, 2020

We are really excited to share the next instalment of "Ask The Muscle Whisperer". This month we asked industry leaders what is the best promotion or marketing campaign you ever ran as a massage therapist? And looking forward to the next 6 months, what marketing strategies would you recommend for massage therapists?

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massage treatment times

Are timeless treatments the way to go for your massage therapy business?

October 30, 2020

Recently we came across a couple of massage therapists discussing the idea of timeless massage treatments and we were intrigued! Could this be an interesting way of setting your massage therapy business apart from the rest and delivering an unparalleled level of service or is it just too complicated to really work?

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Is it worth selling products in your massage therapy practice?

October 09, 2020

Have you ever been tempted to sell products in your massage therapy clinic? Everyone knows that the average length of a career in massage therapy is only 8 years because the physical and mental toll of running your own massage therapy business can lead therapists to burnout and move on to a different career.

To try and reduce the strain on their bodies and create some extra income, many massage therapists get tempted to sell products but is it really worth the time and effort or are their better ways to grow your massage therapy business? 

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Here's why relying on online reviews could be damaging your massage therapy business

December 20, 2019

In the past, before the days of social media, it was common for massage therapists and many small business to have a limited online presence and to be reliant on online reviews alone to bring in business. Even today I hear massage therapists going through a tough patch saying "a few more good reviews and it will turn around." Nowadays customers are rightly suspicious of reviews. People know good reviews can be bought and bad ones are likely written by a disgruntled customer  largely blowing a situation out of proportion. Especially when it comes to a such a personal and health related service, clients might take a quick look on yelp or google but really they will be looking for a referral either from their doctor or directly from a trusted source. 

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A target drawn in green chalk with a dart laying pointing to the bullseye

Here's why your massage therapy business needs a niche.

May 31, 2019

Whilst it might seem counterintuitive, sometimes by reducing the number of services you offer and focusing on the few rather than trying to please the masses, you can reduce the amount of time you need to spend on marketing and grow your massage therapy business significantly!

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Memes for Massage Therapists!

May 24, 2019

Memes are everywhere! Not only do they bring a smile on a stressful day, but they can also be used to drum up new clients, introduce a new offer or solve a common problem with a dash of humour! We share some of our favourite memes for massage therapists and show how to use them to boost your massage therapy business!

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Is being more human the key to growing your Massage Therapy Business?

Is being more human the key to growing your Massage Therapy Business?

March 27, 2019

It is undeniable that over the next few decades, the way the world works is going to change dramatically. How can we as massage therapists future proof our businesses and take advantage of this shift as much as possible?

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Massage Table Size Guide

Massage tables comes in many different shapes and size. It can be confusing for you, the customer, to choose the right one but we are here to help!

A lot of customers call us up after they have bought the wrong size massage table elsewhere and we would like to help you avoid this mistake. It normally goes something like this; they like the look of a picture of a massage table on a website, they like the low price and then they check the carrying weight is ok. If the carrying weight fits their needs they click add to cart and the new massage table turns up at their doorstep in a few days. They unfortunately assume all massage tables are pretty much the same width and size.

The standard size of a massage table is 28 inches wide (71cms) and 73 inches (185cms) long. One of the reasons many "lightweight" budget massage tables are so cheap is because

  1.  They are smaller in size (normally around 61cms wide) and as such have less materials
  2. They are sold by specialist retailers who also sell anything else they can import and turn a profit on. As such they just buy the cheapest massage tables they can find in China. They go for smaller sizes as they are cheaper.

Make sure the massage table is the right size for you and your clients as the narrow massage tables at 61cms can be very uncomfortable for anyone who isn't petite and many clients cannot relax with their shoulders and arms unsupported.


The Width of the Massage Table:

Almost all therapists choose the standard 28 inch wide massage table. All our massage tables are the same length so it is only the width and shape our customers need to decide on.

Your massage table should be wide enough to cater for the wide variety of shapes and sizes of your clients. It needs to be wide enough to comfortably accommodate your treatment style, while being narrow enough to ensure you don’t have to strain your own back during treatments.

Each therapist's postural training and ability is different, so only you will know what massage table width you can handle. We have spoken to therapists who are five feet tall and get the wider 30 inch massage tables, and we speak to six foot therapists who have back problems and go for a 25 inch wide massage table. Everyone is different.

Generally speaking, if you are of smaller stature, you may do better with one of the narrower 25-inch massage tables. If you're quite tall, or are particularly keen to offer your clients a very spacious experience, a 30-inch massage table might be more suitable.

If you are in doubt, see if you can go into your local training college and see whether the massage tables there suit you. However, there is another way to get a feel for what will work of you don’t have access to a couch when you are deciding:

Cut out a piece of cardboard to the dimensions of both sizes you are deciding between. Put it on top of the kitchen table and lean over it. Visualise a client lying there, and see which width will suit you and your client best.

measuring the width of a massage table

Make sure you can get close enough to the table that you can pivot at the waist and have your shoulders squared to the clients hips, with your hands parallel to the clients' spine. Working in this position will ensure an injury-free career, so it's an important factor in your decision.

The most popular massage table widths are 28 and 30 inches. We sell 25-inch massage tables but you should really only choose this width if you are shorter in height and having a wider massage table might put your own back at risk over the course of your career.

You can also choose the 25-inch if you want to have the lightest massage table possible. By reducing the width of the massage table, the weight is also reduced. Now, this can mean a trade-off of some client comfort, but this trade is often worthwhile if you are a fully mobile therapist and use public transport frequently, where saving a kilogram or two will make a difference to you over time.


The Height Of the Massage Table

Nowadays, almost all portable massage tables come with height adjustable legs. Whichever massage table you choose should come with a large height range to accommodate you, and to cater for a broad range of therapies.

A common height range of massage tables is between 60 to 80cm, and this height range should cater for everyone. To check which height you need your massage table to be at follow this rule of thumb:

1. Stand up straight with your hands by your sides. Clench your fists.
2. Measure the distance between the floor and your knuckles
3. This distance should equal the height of your massage table.
4. Add a few inches in height to allow for the body of the patient on the massage table.

The height of a massage table is usually only adjusted when different therapists are using the same massage table, or if you have a client that is outside the average size you normally treat. So for example, if someone with a lot of body depth comes for a treatment after an average size person, you may need to adjust the height a notch or two.

You should be able to adjust the height of a massage table in just 2-3 minutes. Even though you mightn't adjust the height very often, the faster the better when you do have to!

There are 2 types of height adjustment mechanisms found on modern massage tables.

1) Twisting knobs (found only on wooden massage tables):

If you are working with a wooden massage table, it is better to have two knobs on each of the four legs for greater strength and reliability. When buying online, make sure to check how many knobs are on the legs. Cheap massage tables often only have one knob, and when you raise the legs to the highest heights they are less stable and have been known to snap.

2) Telescopic push-buttons (found only on aluminium massage tables):

The mechanism to adjust the height of an aluminium massage table is much the same as the push-button method on aluminium crutches. It only takes a few seconds to adjust each leg, and the mechanism is very reliable. Check out the video to see how it’s done.


Massage Table Shape:

The following are the different shapes of massage tables on the market.

1. Rectangle shaped with square corners 

This is the traditional shape of a massage table and the one you are probably familiar with seeing. Our Combi-lite 3 in 1 and Affinity Portaflex are shaped like this.

2. Rectangle shaped with rounded corners

Same as no 1 above in every way except the corners are rounded. Does not affect function in any way, just a different design/look.


3. Hour glass shaped with gradual gradient 

A fabulous massage table innovation in recent years, which solves a lot of the problems around choosing the correct width is the hourglass shaped massage table.

This style of massage table is wider at the ends, and tapers somewhat at the middle. This provide a spacious and comfortable experience for your client (as the shoulder and feet area are 30 inches wide) without compromising your own posture and health, as the middle of the couch where you lean over is a much narrower 26 inches wide.Having recently upgraded to one of these hourglass massage tables myself, I can vouch that my working days are much more comfortable, and many of my clients have commented on the extra comfort from the wider shoulder area.


4. Hour glass shaped with sharp gradient
Same as point above but instead of the it gradually going from wide to narrow, the massage table changes quickly from normal width to narrow width so people of very short stature can get in close.
5. Oval Shaped

 The name says it all! There are no corners on the massage table. Therapists normally choose this for one of two reasons. They simply like the look of this massage table and it is aesthetically more pleasing in their treatment room and/or they find it easier to move around the massage table during the treatment without having to side step the corners. This is particularly handy when space is limited in your treatment room.

oval massage table


Have any questions or comments about anything above? Please let us know in the comments below!